Craftsmanship
Our production process is deeply rooted in Istanbul’s Grand Bazaar, one of the most historical locations in the world. It was founded in the 1400s when the Ottoman Empire was there so as a result has a wealth of rich history.
All our craftsmen and women are based there, allowing us to maintain an intimate relationship with our artisans and uphold traditional craftsmanship. Being situated in the heart of such a rich cultural heritage site not only adds authenticity to our brand but also allows us to share the stories behind our creations with visitors from around the world.
A cool fact
To the best of our knowledge, we are the first women store owners within the gold section of the Grand Bazaar. Considering how many shops there are (there are 1000s) this is an incredible achievement, for both the leadership of women and the success of SELDA.
